Ladbrokes Switching to Microgaming Network

The internet poker market in Europe will see a big change in poker alliances, as it was recently announced that Ladbrokes was moving to the popular Microgaming Network. This recent move will add the name recognition of Ladbrokes to the extensive Microgaming skins collection, as the well-known network is already among the largest destinations for non-U.S. facing Internet poker players.

Ladbrokes had formally licensed the software of Microgaming, however they ran as a stand-alone entity before the move. They expect that they will see an increase in interest from players. Also, Ladbrokes will continue to hold various promotions, which only are held by Ladbrokes, such as the Ladbrokes Poker Million Dollar Rake Race. This race is where a $1 million is paid out each month and then shared between 3,000 players at Ladbrokes Poker, as every single month each winner will get the amount of $20,000. Other Ladbrokes events are the upcoming series of Joining Forces tournaments and their Vegas Dream promotion. As part of the new look, with Microgaming software, software enhancements will take effect.

Edward Ihre, who is the Ladbrokes Poker MD, recently stated,

The heart and soul of Ladbrokes Poker will remain – with some necessary enhancements to boost its vitality. As such, players can rest assured that the unrivaled security, reliability and trust that is synonymous with the Ladbrokes brand will continue to be of the utmost priority in our delivery and commitment to our customers.” Ladbrokes Poker is known and respected worldwide and is indeed an on-line poker institution, we intend to retain the character whilst bringing together even more players. We’ll provide a greater range of game types and levels to play at and for the first time ever will have games available in both US dollars and Euros.